What is SEO

SEO stands for “search engine optimization.” In simple terms, it’s the process of increasing your site's visibility when people search for products or services related to your business on Google, Bing, or other search engines. Increased ranking in search results improves the probability of users visiting your site, converting them into leads and eventually customers.

Why Is SEO Important to Digital Marketing?

In short, Increased rankings in search results improves the probability of users visiting your site, converting into leads and eventually into paying customers!

How Does it Work?

While search engines, such as Google, continue to update how they rank search results, they use automated (unmanned) web crawlers to explore the web, index web pages, and rank search results. 

How Do I Improve SEO

Building an SEO digital marking strategy is crucial to improving search rankings and ultimately converting leads into customers. Successful SEO strategies include relevant keywords, applicable metadata, using alt-tags, and, most importantly, consulting with an SEO expert at Augmented Growth. 

Improving your search engine optimization (SEO) can help you get more traffic, leads, and sales. The best way to improve your SEO is by creating valuable content that people want to read. This will help you rank higher in search results and ultimately attract more customers.

1. Create valuable content for your audience

2. Build backlinks to your site

3. Optimize your pages for search engines 

4. Get more traffic from social media 

5. Use PPC ad campaigns 

6. Optimize the performance of your website 

7. Analyze data to improve marketing strategies

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